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Bath & Body Works Rebrand
Project Type
Photography
Date
April 2023
Project type
Rebrand
Softwares Used
Adobe Illustrator
During the Fall 2023 semester, I took Visual Design II and spent the semester rebranding Bath & Body Works. This included writing a brand position statement, creating a new logo, developing new brand standards and creating a multimedia advertising campaign. Below is the rebrand document I presented for the new and improved B&BW.
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